SPECIAL NOTICE
99 -- Media Campaign/Communication Plan
- Notice Date
- 12/28/2004
- Notice Type
- Special Notice
- Contracting Office
- RDECOM Acquisition Center - Natick, ATTN: AMSRD-ACC-N, Natick Contracting Division (R and BaseOPS), Building 1, Kansas Street, Natick, MA 01760-5011
- ZIP Code
- 01760-5011
- Solicitation Number
- USA-SNOTE-041228-001
- Archive Date
- 2/26/2005
- Description
- IAW FAR 13.105, the U.S. Army Natick Contracting Division, Kansas Street, Natick, MA on behalf of the United States Army-Safety Center, FT Rucker, AL, is issuing this oral RFQ notice to interested parties for the purchase a Media Campaign, (see speci fications below). This acquisition is restricted to small businesses only. Any interested small businesses having questions concerning this purchase should call Kathy Wilder at 508-233-4124, or by e-mail at kathy.wilder@natick.army.mil This announcement will close on 29 Dec 2004 at 5PM Eastern Standard Time and all quotes will be due at that time. Quotes can be e-mailed to the above address or mailed to: US ARMY RDECOM ACQUISITION CENTER NATICK CONTRACTING DIVISION ATTN: AMSRD-ACC-NS (Kathy Wilder) KANSAS STREET NATICK, MA 01760-5011 Media Campaign specifications: Develop a communication plan for the Combat Readiness Center (CRC) brand identity, logo, position statement, tag line and key messages. Develop multi-channel brand campaign to include print ads, posters, web teasers, webstie enhancements, briefing presenta tions and installation TV commercials that introduce the CRC. Launch CRC identity to the target user groups to build excitement and create awareness. Increase awareness about the CRC, its tools and its benefits through consistence, clear and focused commun ications that reach all members of the target population. Ensure information is delivered to the right audience at the right time. The communication plan must be in place to be released on 10 January 2005.
- Web Link
-
Natick Web Page
(https://www3.natick.army.mil)
- Record
- SN00727285-W 20041230/041228211858 (fbodaily.com)
- Source
-
FedBizOpps.gov Link to This Notice
(may not be valid after Archive Date)
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