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FBO DAILY ISSUE OF MARCH 11, 2007 FBO #1931
SOLICITATION NOTICE

R -- Joint Advertising Market Research & Studies (JAMRS)

Notice Date
3/9/2007
 
Notice Type
Solicitation Notice
 
NAICS
541810 — Advertising Agencies
 
Contracting Office
Contracting Center of Excellence, Army Contracting Agency (ACA), ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245, Washington, DC 20310-5200
 
ZIP Code
20310-5200
 
Solicitation Number
W91WAW-07-R-0018
 
Response Due
4/12/2007
 
Archive Date
6/11/2007
 
Small Business Set-Aside
N/A
 
Description
The Army Contracting Agency, Contracting Center of Excellence formally (Defense Contracting Command-Washington), on behalf of Defense Human Resource Activity, Joint Advertising Marketing Research and Studies (JAMRS) expects to issue a Request for Pro posals (RFP) for requirement summarized below. This is a pre-solicitation notice. The solicitation will be available on or about 13 Mar 2007. This is a full and open competition. This contract shall provide the full range of marketing, corporate branding, and communications that complements and supports each of the Military Services recruiting and retention programs, in addition to providing the resources necessary to provide futu re JAMRS and DoD needs for the creation and execution of integrated marketing communications solutions. The Contractor shall provide integrated marketing communications solutions to include, but not limited to: account management, strategic planning and research; mass media plans and creative multimedia campaign execution; Internet/interactive/new media cap abilities; direct response and database marketing; multicultural marketing; promotional and event marketing; public relations; telemarketing; conference/trade show planning; any requisite production capabilities (e.g., commercial art/graphic design, photog raphy, videotape and film production); and administrative support. The expected period of performance will be for one base year of 12 months after contract award and four 12-month option years Interested parties may gain access to the solicitation via the Army Single Face to Industry website: https://acquisition.army.mil/asfi/solicitation_search_form.cfm In the solicitation field, type in solicitation number without dashes: W91WAW07R0018 The alternative location to access the solicitation is the CCE website: http://dccw.hqda.pentagon.mil/services/RFP1.asp Solicitation Number W91WAW-07-R-0018, Title: JAMRS It is the sole responsibility of the offeror to review the websites frequently for any amendments or updates. No information, questions or request for clarifications concerning this RFP will be provided in response to telephone calls. For further information for this proposed action, please contact the Contract Specialist, Gayna.Malcolm@hqda.army.mil, 703-695-256 4 or the Contracting Officer, Kelvin.Robinson@hqda.army.mil, 703-697-5900.
 
Place of Performance
Address: Contracting Center of Excellence, Army Contracting Agency (ACA) ATTN: Policy and Compliance, 5200 Army Pentagon, Room 1D245 Washington DC
Zip Code: 20310-5200
Country: US
 
Record
SN01247707-W 20070311/070309221742 (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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