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FBO DAILY ISSUE OF NOVEMBER 11, 2009 FBO #2909
SOURCES SOUGHT

99 -- BANNER ADVERTISEMENT

Notice Date
11/9/2009
 
Notice Type
Sources Sought
 
NAICS
517919 — All Other Telecommunications
 
Contracting Office
Department of Veterans Affairs;West Palm Beach VA Medical Center;7305 North Military Trail;Palm Beach Gardens FL 33410-6400
 
ZIP Code
33410-6400
 
Solicitation Number
VA-248-10-RI-0020
 
Response Due
11/16/2009
 
Archive Date
12/31/2009
 
Point of Contact
JOANNE DEITHORN CHIEF, MEDICAL MEDIA SERVICES
 
E-Mail Address
Contract Specialist
(Joanne.Deithorn@va.gov)
 
Small Business Set-Aside
N/A
 
Description
SOURCES SOUGHT The West Palm Beach VA Medical Center is interested in getting the word out to veterans that they may be eligible for Veterans Health services & benefits. The target audience includes 55+ Male Veterans, Women Veterans, Vietnam Veterans and Veterans whose income has changed. The catchment area includes: Palm Beach, Indian River, Okeechobee, St. Lucie, Martin, Glades and Hendry Counties. The VA is looking to maximize the reach and frequency to this target audience. The VA wants to maximize advertisement through the following venues: 1. Banner Ad on front page of local News websites that includes a "Click Through" that can be changed monthly. 2. Blast Emails out to subscribers that reflect the targeted demographics listed above. 3. Increase Search Position of West Palm Beach VA Enrollment Website. The VA Banner Ad would be prominently located on the front page of the local news media website. It would include a "click through." The VA will require the vendor to monitor and report of number of people exposed to the banner ad as well as number of people who "click through" or the number of people who click on the hyperlink to visit the VA Enrollment Website. The Blast email will include an advertisement for enrollment as well as a hyperlink to the VA Enrollment Website. This will be sent out to the target audience - Males 55+ Veterans, Women Veterans, Vietnam Veterans and Veterans whose income has changed. Finally the VA is interested in increasing its position in the search engines and providing keywords that would most likely draw the target audience to the VA Enrollment website. Interested Vendors -- Please submit information to the following on how your company can meet our needs: VA Medical Center 548 Attn: Joanne Deithorn, Chief, Medical MediaService 7305 North Military Trail (142B) West Palm Beach, FL 33410-6400 Note: Vendors may also communicate by email: Joanne.Deithorn@va.gov
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/VA/WPBVAMC/VAMCCO80220/VA-248-10-RI-0020/listing.html)
 
Place of Performance
Address: 7305 NORTH MILITARY TRAIL;WEST PALM BEACH, FL 33410-6400
Zip Code: 33410-6400
 
Record
SN02001092-W 20091111/091109235440-f836a703a888eb54ad48e228c26764a2 (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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