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FBO DAILY ISSUE OF DECEMBER 12, 2009 FBO #2940
SPECIAL NOTICE

R -- RECOVERY - National Prevention Media Initiative

Notice Date
12/10/2009
 
Notice Type
Special Notice
 
NAICS
541830 — Media Buying Agencies
 
Contracting Office
Department of Health and Human Services, Centers for Disease Control and Prevention, Procurement and Grants Office (Atlanta), 2920 Brandywine Road, Room 3000, Atlanta, Georgia, 30341-4146
 
ZIP Code
30341-4146
 
Solicitation Number
2010-Q-11887
 
Archive Date
12/31/2009
 
Point of Contact
Maryann Schlemmer, Phone: 7704882907, Teri M Routh-Murphy, Phone: 770-488-2713
 
E-Mail Address
aaq8@cdc.gov, tnr3@cdc.gov
(aaq8@cdc.gov, tnr3@cdc.gov)
 
Small Business Set-Aside
N/A
 
Description
RECOVERY - Delivery Order Notification THIS NOTICE IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY UNDER THE AMERICAN RECOVERY AND REINVESTMENT ACT (ARRA) PROGRAM. This opportunity is available only to contractors under the General Services Administration (GSA) Advertising and Integrated Marketing Solutions (AIMS) Schedule under Special Item Number (SIN) 541-5 Integrated Marketing Services. This project is to support the National Prevention Media Initiative, which will include a coordinated, community-linked paid mass media campaign; ongoing outreach to the news media; and targeted media interventions-including minority-focused, Web-based, and social-media communications-to reach, engage, and influence priority and vulnerable populations. Media messages and organizational activities will be aimed at promoting policy, environmental, and behavior changes to increase physical activity, improve nutrition, decrease overweight/obesity prevalence, decrease tobacco use, and decrease exposure to secondhand smoke. The successful contractor shall develop a comprehensive community and partner-based communication and marketing plan to deliver actionable disease prevention and health promotion information, messages, and interventions to the identified audience segments. The plan shall reflect the appropriate use of marketing and communication strategies to reach the target audiences. The plan shall also be consistent with the overall goals, objectives, and action plans of the participating ARRA state and community projects. This is not a request for competitive proposals, nor is a solicitation available. The statement of work will be issued to selected vendors in accordance with FAR 8.405 ordering procedures. Period of Performance: Thirty (30) months from date of award. Any questions regarding this notice must be submitted in writing to Maryann Schlemmer at aaq8@cdc.gov
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/HHS/CDCP/PGOA/2010-Q-11887/listing.html)
 
Place of Performance
Address: Centers for Disease Control and Prevention, Atlanta, Georgia, United States
 
Record
SN02021709-W 20091212/091210235524-b5c5370b2b661d83c6e50829787aea6e (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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