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FBO DAILY - FEDBIZOPPS ISSUE OF DECEMBER 19, 2014 FBO #4773
SOURCES SOUGHT

R -- COMMUNICATIONS

Notice Date
12/17/2014
 
Notice Type
Sources Sought
 
NAICS
541611 — Administrative Management and General Management Consulting Services
 
Contracting Office
USACE ITL, GSL, EL, CHL, Vicksburg, 3909 HALLS FERRY ROAD, VICKSBURG, MS 39180-6199
 
ZIP Code
39180-6199
 
Solicitation Number
W912HZ-15-COMM
 
Response Due
1/2/2015
 
Archive Date
2/15/2015
 
Point of Contact
Chelsea Whitten, 601-634-4072
 
E-Mail Address
USACE ITL, GSL, EL, CHL, Vicksburg
(chelsea.m.whitten@usace.army.mil)
 
Small Business Set-Aside
N/A
 
Description
This is not a Pre-solicitation or Solicitation announcement. This is a request for information sources sought notice only. The purpose of this sources sought notice is to gain market knowledge of potential qualified sources and their size classifications; HUBZone, 8(a), Small Disadvantage Business, Woman Owned Business, Veteran Owned Business, Service Disabled Veteran Owned Business, Large Business relative to NAICS Code 541611, with a small business size standard not to exceed $14,000,000.00 gross annual receipts. Responses to this sources sought synopsis will be used by the Government to make appropriate determinations about potential sources only. No solicitation is currently available at this time. After review of the responses to this sources sought announcement a synopsis and/or solicitation announcement may be published at a later time. Responses to this notice shall include company name, address, point of contact, size of business pursuant to North American Industrial Classification Code (NAICS) and must respond to the following questions: 1) Is your business a small business under NAICS code 541611? 2) Does your firm qualify as a small disadvantaged business? 3) If disadvantaged specify if your firm is certified under Section 8(a) of the Small Business Act? 4) Are you a certified HUBZone firm? 5) Are you a woman-owned or operated business? 6) Are you a certified Service-Disabled Veteran Owned or Veteran Owned business? 7) Is your business a large business? Please provide a capability statement addressing your organization's ability to perform as a prime contractor the work described below: 2. SCOPE OF WORK: The contractor shall provide communication needs; to participate in strategic communications meetings; to provide recommendations in communication plans and implementation plans; to provide metric capabilities to conduct evaluation of communications and assessment of effectiveness; technical development of web design, video development, graphic design, and journalistic creativity; conduct process analysis, recommendation, and documentation; organizing and facilitating workshops and seminars for writing techniques, marketing to customers, presentations, writing for various media, video communication techniques; and consulting in processes and improvements in multiple communications media. The objective of this effort is to provide the Engineer Research and Development Center (ERDC) with Strategic Communication assessment and development for both internal communications, between ERDC leadership and employees, and external communications, between ERDC and stakeholders, the public, and key audiences. Strategic Communications will include recommending successful mechanisms, skilled graphic and journalistic development, and consultation on developing an effective long term communications effort. Strategic refers to quote mark what do you want to say, who do you want to say it to, why do you want to say it (what is your intended communications objective), and what is best way to craft and get the message to them. quote mark Communication is affected by what you say and what you do. Task 1: Multi-media Communication. Contractor must have expertise to assess, design, and develop video communications to include shoot, edit, interview, and set to music; to update current ERDC video productions; design and develop web page communications; develop video training capabilities; provide video and photographic technology; and to provide print media development to include writing, layout, and design. Task 2: Communication Assessment. The ERDC laboratories possess unique science and engineering capabilities, state of the art facilities, and innovative technologies. The contractor needs to assess ERDC's messaging activities and processes against best practices applied by world class R&D organizations in the broad spectrum of Communications; assist the ERDC in establishing a strategic communication mission and goals to enhance the ERDC internal communication efforts and the ERDC external communication efforts; and recommend and/or conduct enrichment opportunities to enhance ERDC communication capabilities. 3. Communication Expertise Sought: The contractor shall provide expert assessment, recommendations, consulting, and development of the communication areas above, and must possess knowledge of Department of Defense Communication requirements /styles/guidelines, and knowledge of Branding development. PROGRAM/PROJECT MANAGEMENT EXPERTISE: Program Manager - Organizes, directs, and manages the contract operation and contractor support personnel assigned. Must have demonstrated capability for oral and written communications with all levels of management. Meets with customer and contractor personnel to formulate and review task plans and deliverable items. Ensures conformance with task schedules and costs. PROGRAM/PROJECT MANAGEMENT EXPERTISE: Project Control Specialist - Performs complex evaluations of existing procedures, processes, techniques, models, and/or systems related to management problems or contractual issue that may require a report and recommend solutions. Project Control Specialist serves as project planner, coordinator, and facilitator. PROGRAM/PROJECT MANAGEMENT EXPERTISE: Project Manager - Prepares product plans; coordinates the production process; updates clients on project-related activities. ADMINISTRATIVE EXPERTISE: General Administrative Expertise - editors, proofreaders, data analysis, general administrative support to provide a quality finished product as identified by the task order. ADMINISTRATIVE EXPERTISE: Database Development - photo collection, software applying process improvement and reengineering methodologies and principles to information programs and systems and conduct communication modernization projects. Responsible for effective transitioning of existing project teams, and facilitation of project teams in the accomplishment of project activities and objectives. Key coordinator between multiple project teams to ensure enterprise-wide integration of reengineering efforts. COMMUNICATIONS EXPERTISE: WEB Content Development - A working knowledge of several of the following are required: Journalism, graphic design or a related field, Web-site management, web servers, intranet site structures, and Web-related software (ex. - MS FrontPage, Dream Weaver, Access, Hyper Text Markup Language (HTML), and Web 2.0 software such as wikis, portals, and Microsoft SharePoint). COMMUNICATIONS EXPERTISE: WEB Page Designer - Experience in web design and development using HTML and Java is required. Provide on-the-job training for the development, maintenance, and updating of Web pages. Must have good communication skills and the ability to work with all levels of management and technical personnel. Must possess a working knowledge of browsers, editors, graphic design software (e.g., PhotoShop, Illustrator). Experience with animation software and image optimization. COMMUNICATIONS EXPERTISE: WEB Project Manager -Provide support in managing the development of agency Web sites. Lead team of Content Administrators, Software Developers and Designers. Preference is for project management skills and Web development skills. Provide leadership to a team to gather/analyze client requirements, write/edit web copy, work with internal/external resources on design, coordinate with IT Services on development, and work with Legal/Regulatory on content approvals; coordinate/document all aspects of the project; develop/manage client request/review process; track all requests/changes; and adhere to a project timeline. COMMUNICATIONS EXPERTISE: Communications Analysis Experts - provides analyzes media markets for new concepts/product ideas; develops strategies for targeting and accessing markets; gathers data; prepares marketing materials; writes communications materials for print, Web, multimedia, and video. COMMUNICATIONS EXPERTISE: Strategic Communications Manager - develops communications strategy, plans, and marketing materials; collects, evaluates, and interprets information, and incorporates it into print, Web, multimedia, or video/film projects; guides project from concept to evaluation; develops communications strategy, plans, and marketing materials; familiarity required with media-buying techniques, Nielsen ratings, and other media-tracking tools; thorough understanding required of demographics and advertising/messaging techniques; assists managers and acquires necessary staff, equipment, supplies, etc. COMMUNICATIONS EXPERTISE: Graphics Specialist - Creates graphics, animations, interactive interfaces, and special effects designs for web, print, video, and multimedia products COMMUNICATIONS EXPERTISE: Video Specialist - Films videos, edits, compiles animation and music, and final video production. TECHNICAL EXPERTISE: Workshop Facilitation - coordinate, facilitate, provide logistical support, and develop objective and facilitation plan to conduct workshops to successfully achieve desired results. This Sources Sought Notice does not pertain to Competitive Outsourcing under A-76. This is not request for proposal and in no way obligates the Government to award any contract. Please provide responses to this notice to: Chelsea.M.Whitten@usace.army.mil Telephone responses will not be accepted. Please provide responses in writing no later than 2 January 2015. Responses to this sources sought announcement will not be considered as a response to any solicitation, a request to be added to a prospective offerors list, or to receive a copy of any solicitation. No solicitation is currently available at this time.
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/USA/COE/329/W912HZ-15-COMM/listing.html)
 
Place of Performance
Address: USACE ITL, GSL, EL, CHL, Vicksburg 3909 HALLS FERRY ROAD, VICKSBURG MS
Zip Code: 39180-6199
 
Record
SN03598791-W 20141219/141217234708-2890afdabdce9ef88776ab5dd0d34be3 (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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