Loren Data's SAM Daily™

FBO DAILY - FEDBIZOPPS ISSUE OF DECEMBER 18, 2015 FBO #5138
DOCUMENT

R -- TV advertising for the Joint Ambulatory Care Center (JACC) Pensacola, FL - Attachment

Notice Date

12/16/2015
 

Notice Type

Attachment
 

NAICS

541840 — Media Representatives
 

Contracting Office

Department of Veterans Affairs;Gulf Coast Veterans Health Care System;Network Contracting Office 16;400 Veterans Avenue;Biloxi MS 39531
 

ZIP Code

39531
 

Solicitation Number

VA25616N0091
 

Response Due

12/23/2015
 

Archive Date

1/22/2016
 

Point of Contact

Rene' Impey
 

Small Business Set-Aside

Total Small Business
 

Description

This is a SOURCES SOUGHT NOTICE only. Response to this notice will be used for information and planning purposes. No proposals or quotes are being requested or accepted with this notice. THIS IS NOT A SOLICITATION FOR PROPOSALS or QUOTES and NO CONTRACT SHALL BE AWARDED FROM THIS NOTICE. This notice shall NOT be construed as solicitation or as an obligation on the part of the Department of Veterans Affairs. Responses to this sources sought is not a request to be added to a prospective bidders list or to receive a copy of the solicitation. The Gulf Coast Veterans Health Care System (GCVHCS) is seeking businesses capable of providing television advertising services for the Joint Ambulatory Care Center (JACC) in Pensacola, FL. Services requested are 1) one prime time (1/2 hour) program every four weeks; 2) three replays each month from 9:00 a.m. to 4:00 p.m.; 3) three replays each month from 12:00 a.m. to 5:00 a.m.; 4) video on demand per month; and 15 (15 second) promos per month. (See SOW below for additional information.) The GCVHCS is looking to award one firm-fixed contract. The contractor shall furnish all their own labor, equipment, vehicles, materials, and supplies incidental to providing the requested services. Offeror's response to this Notice shall include the following information: Offeror's company name, DUNS, Federal Tax ID, address, point of contact, title, phone number, and email address Offeror's interest in bidding on the solicitation when it is issued to www.fbo.gov. Offeror's capability to meet this requirement including any current contracts (Civilian or Government). Response must show clear and convincing evidence that your company has the capabilities and qualifications to provide this service to be considered as a source. SDVOSB and VOSB shall also show evidence that they will perform 51% of the work. All parties are asked to identify any subcontractors that shall also be utilized. Offeror's type of business (small or large) and socioeconomic status whether Service Disable Veteran Owned, Veteran Owned, Hubzone, 8(a), Woman Owned, Small Disadvantaged, etc. If applicable, Service-Disabled Veteran-Owned Small Business (SDVOSB) or Veteran-Owned (VOSB) must be verified with the seal in VetBiz to be considered as a source. Same for/with subcontractor. The NAICS code 541840, Media Representatives, applies and the Size Standard is $15.0 million. Responses must be received by no later than 3:00 p.m. Central, December 23, 2015. Responses shall be emailed to Rene.Impey@va.gov using "sources sought number VA256-16-N-0091" in the subject line. Facsimile or Telephonic responses will not be accepted. Simply responding as an "interested party" in www.fbo.gov doesn't constitute your company as a source. Offeror must provide the above requested information by the time and date specified to be considered a source. After review of the responses to this sources sought notice, a solicitation announcement may be published on the FBO website in the near future. Responses to this sources sought notice are not considered adequate responses to the solicitation announcement. All interested offerors will have to respond to the solicitation announcement in addition to responding to this sources sought notice. All interested parties are reminded to be registered with the System for Award Management (SAM) at http://www.sam.gov in order to be eligible for award of Government contracts. Gulf Coast Veterans Health Care System 400 Veterans Avenue Biloxi, MS 39531 Type of Order: Firm Fixed Price Period of Performance: 01/01/2016 through 06/30/2016 Place of Performance: Gulf Coast Veterans Health Care System (GCVHCS) 1.0STATEMENT OF WORK This task order is intended to provide an avenue of outreach through a broadcast of programs and services for Veterans residing in the Gulf Coast area to include the Florida Panhandle, southern counties of Alabama, and south Mississippi. 2.0TASKS 2.1General Requirements This Task shall include production of one prime time (1/2 hour) program every four weeks, with three replays each month between 9:00 a.m. and 4:00 p.m., three replays each month between 12:00 a.m. and 5:00 a.m., and video on demand. The GCVHCS will provide the host for all programming. 2.2Specific Mandatory Tasks and Associated Deliverables Description of Tasks and Associated Deliverables: The contractor shall provide the specific deliverables described below within the performance period stated in this SOW. 2.2.1Task One (1) Kick-Off Meeting five (5) business days from date of award. The contractor shall hold a Project Kick-Off Meeting with the GCVHCS Public Affairs Office (PAO) staff. The contractor shall schedule the Kick-Off Meeting to be held within five (5) business days after contract award or as agreed upon between the GCVHCS PAO and contractor. At the Kick-Off Meeting, the contractor shall present a schedule of taping, coordinated with the GCVHCS PAO. 2.2.1.1Deliverable(s): Kick-Off meeting five (5) business days from date of award. 2.2.2Task Two (2) The contractor shall develop an Outreach Plan, based on data and audience analysis and sound outreach principles, which will focus on the creation of a the GCVHCS Outreach Campaign. In order to formulate the Plan, the contractor shall conduct a landscape analysis. The contractor will conduct an organizational/information review to compile existing information/ messaging/ resources. The analysis will identify gaps in information/messaging. The focus of the Outreach Plan will focus on the broader concerns of GCVHCS promotion and include consideration of how GCVHCS relates to other VA outreach plans and messaging. The Outreach plan will include an update on information/resources/messaging to fill gaps identified in the research plan. In general, all material and messaging will align with the strategies to promote the broader concerns of GCVHCS's promotion, messaging and material which may include (but are not limited to) attention to specific priority issues of GCVHCS, etc. As part of the outreach plan, the contractor shall include a media plan that identifies effective dissemination methods using creative web-based internet programs, such as blogs, podcasts, video casts, or any other multimedia and social media tools to deliver messaging and materials to the right audiences and events. The plan shall be consistent with and in support of other VA programs, campaigns and/or efforts. The media plan will identify primary channels/media for communications. 2.2.2.1Deliverable(s): A Marketing Plan and schedule thirty (30) calendar days from the approved GCVHCS Outreach Plan. 2.2.3Task Three (3) The contractor shall develop a standard, consistent outreach identity for the GCVHCS Outreach Program, which is compliant with VA's outreach identity. 2.2.3.1Deliverable(s): Outreach Identity and Style Guide. 2.2.7 Task Seven (7) Contractor shall develop and distribute a series of video promos ranging from ten (10) seconds up twenty (20) seconds for each monthly taping. 2.2.7.1 Deliverable(s): Video promos for monthly taping
 

Web Link

FBO.gov Permalink
(https://www.fbo.gov/spg/VA/BiVAMC/VAMCCO80220/VA25616N0091/listing.html)
 

Document(s)

Attachment
 

File Name: VA256-16-N-0091 VA256-16-N-0091_1.docx (https://www.vendorportal.ecms.va.gov/FBODocumentServer/DocumentServer.aspx?DocumentId=2469226&FileName=VA256-16-N-0091-000.docx)

Link: https://www.vendorportal.ecms.va.gov/FBODocumentServer/DocumentServer.aspx?DocumentId=2469226&FileName=VA256-16-N-0091-000.docx

 

Note: If links are broken, refer to Point of Contact above or contact the FBO Help Desk at 877-472-3779.
 

Record

SN03970874-W 20151218/151216234238-01ab04a59f01af910262adf4e7542461 (fbodaily.com)
 

Source

FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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