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FBO DAILY - FEDBIZOPPS ISSUE OF AUGUST 08, 2016 FBO #5372
SOLICITATION NOTICE

R -- AF Reserve Recruiters Advertising/Marketing - DRAFT RFP

Notice Date
8/6/2016
 
Notice Type
Presolicitation
 
NAICS
541810 — Advertising Agencies
 
Contracting Office
Department of the Air Force, Air Force Reserve Command, HQ AF Reserve Command, 255 Richard Ray Blvd, Robins AFB, Georgia, 31098-1637
 
ZIP Code
31098-1637
 
Solicitation Number
FA6643-16-R-0011
 
Archive Date
1/31/2017
 
Point of Contact
Juanita S. Steinmetz, Phone: 4783271606
 
E-Mail Address
juanita.steinmetz@us.af.mil
(juanita.steinmetz@us.af.mil)
 
Small Business Set-Aside
Total Small Business
 
Description
Draft PWS dated 24 May 2016 This is the pre-solicitation synopsis for soliciation FA6643-16-R-0011. The HQ AFRC Directorate of AFRC RS (Recruiting Service) requires a full-service advertising service provider (hereafter referred to as “Contractor”) capable of providing all necessary management, supervision, labor, material and equipment required to plan, create, design, produce, place, evaluate and measure the effectiveness of advertising and special events in support of Air Force Reserve national, regional, and local recruiting marketing. The Contractor shall be expected to perform normal advertising services in support of advertising planning and execution and all general advertising services falling within the usual organizational structure of a full-service advertising agency. Specific tasks may include the planning, creating, designing, producing, placing and execution of marketing and advertising campaigns in support of overall Air Force Reserve communications objectives and all Air Force Reserve recruiting programs in all appropriate media. This is an Indefinite Delivery Requirements contract as contemplated by FAR 16.503, fora basic period and 4 annual options, and an additional 6-month extension possible in accordance with FAR 52.217-8. Task Orders will be issued for individual orders for services or promotional items described within the scope of the Performance Work Statement. The proposed contract is estimated to be $17.4 million annually,for a 5.5 year total of $96 million.
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/USAF/AFRC/HQAFRC/FA6643-16-R-0011/listing.html)
 
Place of Performance
Address: HQ AFRC, and other locations, Robins AFB, Georgia, 31098, United States
Zip Code: 31098
 
Record
SN04212776-W 20160808/160806233210-164fb079f5079831f122b9a03b4b866d (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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