SOLICITATION NOTICE
T -- MARSOC Multi-Faceted Marketing
- Notice Date
- 8/29/2016
- Notice Type
- Presolicitation
- NAICS
- 511120
— Periodical Publishers
- Contracting Office
- Other Defense Agencies, U.S. Special Operations Command, MARSOC, Building H-1, Floor 1GS, Camp Lejeune, North Carolina, 28542, United States
- ZIP Code
- 28542
- Solicitation Number
- H92257-16-U-0014
- Archive Date
- 9/29/2016
- Point of Contact
- Monora M. Sung, Phone: 9104401697
- E-Mail Address
-
monora.sung@socom.mil
(monora.sung@socom.mil)
- Small Business Set-Aside
- N/A
- Description
- Synopsis: The Marine Corps Special Operations Command (MARSOC) is using this Sources Sought synopsis as means of conducting Market Research pursuant to FAR Part 10. There is no solicitation at this time. This notice is not to be construed as a commitment on the part of the Government to award a contract, nor does the Government intend to pay for any information submitted as a result of this notice. The Government will not reimburse respondents for any cost associated with submission of the information being requested or reimburse expenses incurred to interested parties for responses to this sources sought notice. Any responses received will not be used as a proposal. This is not a request for quotes and in no way obligates the Government to award any contract. The intended award will be a Firm Fixed Price contract. The North American Classification Code is 511120 Periodical Publishers Requirement: The Recruiting Campaign Working Group (RCWG) identified the requirement for U.S. Marine Corps Forces Special Operations Command (MARSOC) to develop a multi-faceted marketing and advertising campaign. The primary purpose of the campaign is to bolster the command's efforts to recruit qualified Marines. As a component command, MARSOC retains the responsibilities to man, organize, train and equip Marine Special Operations Forces (MARSOF). As a result, MARSOC is required by the Commander, USSOCOM to recruit, screen, assess and select (RSAS) Marines for service within special operations forces. Successful selection of the ‘right' personnel begins with a dynamic, systematic, and well-executed recruiting and screening effort to identify the most qualified candidates. Consequently, the MARSOC Marketing and Advertising Campaign Plan (MMACP) must complement and support the command's Recruiting Campaign Plan (RCP) and the Recruiting, Screening, Assessment and Selection (RSAS) process in targeting key recruiting populations. The target population is those Marines who meet the criteria for service within MARSOC and are near the end of their first term and those nearing the end of their tour obligation (three years on station and eligible for permanent change of station/permanent change of assignment orders). The campaign's secondary purpose is to increase institutional awareness of MARSOC at the strategic level. The MMACP should expand the ability of MARSOC leadership to positively influence both civilian and military target audiences. Target population includes current and previous MARSOC personnel, senior military leaders within the Department of Defense, the Special Operations (SO) community, and the Marine Corps as well as other civilian and political leaders. The intent is targeted at providing direct support to recruiters in their efforts to attract highly qualified candidates to MARSOC as well as positively affect strategic targets where developing an awareness of MARSOC and its critical missions will benefit the command. Anticipated Period of Performance: Six (6) Months Please submit any suggestions, questions, comments, and/or information, including literature/brochures describing your firm's ability/interest to provide these services. Submit responses to the Contract Specialist listed below via email to SSgt Monora M. Sung at monora.sung@socom.mil by 8:00 AM, EST on 12 September 2016. You can also reach the Contract Specialist by phone at (910) 440-1697. In addition, interested vendors shall provide the following information: (1) Is your company considered a large or small business under this NAICS code? (2) If the size standard is small, indicate: if your firm is certified under Section 8(a) of the Small Business Act, if your firm is a certified HUBZone firm, if your firm is women-owned, and/or if your firm is Service-Disabled Veteran-Owned. (3) Are the services available under a GSA/FSS contract? If so, please provide contract number. (4) Have these supplies been acquired by any government agencies in the past? If so, please provide names of agencies, POCs and contract numbers. (5) How can your company provide this product/service?
- Web Link
-
FBO.gov Permalink
(https://www.fbo.gov/spg/ODA/USSOCOM/MARSOC/H92257-16-U-0014/listing.html)
- Record
- SN04245211-W 20160831/160829235210-6f3d8281175f81906182a226ccf25634 (fbodaily.com)
- Source
-
FedBizOpps Link to This Notice
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