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SAMDAILY.US - ISSUE OF JANUARY 07, 2023 SAM #7711
SOLICITATION NOTICE

B -- Media Campaign Evaluation

Notice Date
1/5/2023 9:01:20 AM
 
Notice Type
Solicitation
 
NAICS
541890 — Other Services Related to Advertising
 
Contracting Office
U.S. EMBASSY LONDON WASHINGTON DC 20520 USA
 
ZIP Code
20520
 
Solicitation Number
19UK5623Q0011
 
Response Due
2/13/2023 9:00:00 AM
 
Archive Date
02/28/2023
 
Point of Contact
Scott Krushinski, Donna Martins da Silva
 
E-Mail Address
LondonProc@state.gov, LondonProc@state.gov
(LondonProc@state.gov, LondonProc@state.gov)
 
Description
The U.S. Embassy London seeks a vendor to provide an evaluation of a social media campaign that aims to reach a set of target audiences through owned creative assets and paid media placements on social media and search engines.� The survey approach should be based on a UK nationally representative sample to conduct sentiment analysis or a persuasion test. �This research will allow us to see if our assets are able to 1) effect recall in viewers/readers and 2) increase favorable perceptions.
 
Web Link
SAM.gov Permalink
(https://sam.gov/opp/9b9ebda4bf5e4ee5b2528e5eab96fb0a/view)
 
Place of Performance
Address: SW11 7US, GBR
Zip Code: SW11 7US
Country: GBR
 
Record
SN06556873-F 20230107/230105230105 (samdaily.us)
 
Source
SAM.gov Link to This Notice
(may not be valid after Archive Date)

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