HQ ACC/SVPB, 220 Sweeney Blvd, Suite 313, Langley AFB VA 23665-2795

R -- SPONSORSHIP COMMAND-WIDE CLUB CARD DRIVE AND CUSTOMER APPRECIATION Sol ACC/SVPB-CLUB-01-95. Due 071595. Contact point, Mr. Harvey L. Butler, 804/764-3406, Fax 804/764-9545. The objective of Air Combat Command in 1995/1996 is to have a membership drive and customer recognition campaign. This initiative drive is three fold: First, to increase membership command wide to achieve current ACC club membership goals; second, to reward current members with the opportunity to win prizes of significant value; and third, to provide base-level clubs a focus to market their services and demonstrate their commitment to ACC quality. This drive will begin 1 Oct 95 through 31 May 96, the theme of this drive is ``Building Traditions, Your Passport to Celebration.'' We will build this theme around military traditions, why it's important for you to belong to your military club. Sponsorship provides a worthwhile opportunity to attract a large, nationwide, valuable and otherwise difficult-to-reach audience. ACC Services' facilities serve approximately 272,363 military and Federal government employees and their families, and over 91,407 retirees and family members who reside near Air Force installations. The opportunity to develop product awareness and loyalty among the ACC-wide population is one of the most tangible benefits. Other on-site branding opportunities (signs, banners, programs, tickets, etc.) are available for use by the sponsor. In addition, periodically credit recognition in news releases and other publicity materials is available. Pre-publicity in base newspaper and commercial publications is part of ACC plans to enhance attendance and participation in this event. Sponsors would benefit by corporate or logo exposure in commercial advertising in command information publications. Air Combat Command is requesting 42 televisions, 42 camcorders, 4 cars, 4 computers, for an audience of approximately 272,363 military, government employees, and military dependents, 91,407 plus retirees and their family members. Sponsor benefits include event signage, mention in promotional materials, product displays, and other recognition and marketing opportunities. All offers will be considered. More than one sponsor may be accepted and additives will be considered. Requests for copies of solicitation must be received not later than 31 July 1995. This is a solicitation for commercial sponsorship by a Nonappropriated Fund Instrumentality of the United States Government. It does not obligate appropriated funds of the government. (171)

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