Division of Contracts Management, Office of Program Services, Substance Abuse and Mental Health Services Administration, 5600 Fishers Lane, Rockwall II, Suite 670, Rockville, MD 20857

R -- MATERIAL DEVELOPMENT /MARKETING SUPPORT SOL 277-98-6014 DUE 110397 POC Sheila Holmes, Contract Specialist, (301) 443-4980 This contract calls for planning, development, and implementation of mass media campaigns and other messages and materials development efforts to further the goal of substance abuse prevention and reduction, especially among youth. The Contractor will develop and produce mass media campaigns, TV PSAs, documentaries, and special news efforts based on sound communications strategies and social marketing techniques. The Contractor will be asked to identify and prioritize audiences; develop, produce, package, promote, and monitor messages and materials; develop and maintain networks of appropriate intermediaries; provide graphic, design, and editorial support for CSAP; enhance the photographic and stock footage repository; and provide support for media research studies. The estimated date for issuance of this RFP is October 3, 1997 with responses due thirty days later. This solicitation may be obtained in either of two ways; electronically, by downloading a file from the SAMHSA Bulletin Board System (BBS) at 1 (800) 424-2294 (8,N,1) or by mail. Files will not be made available on the BBS until on or after the estimated issuance date. Download instructions are posted on the BBS. Once downloaded, you should determine if you have a continuing interest in the RFP. If so, you must either write the individual identified above that you wish copies of amendments to the RFP (if any) sent to you by mail or check the BBS regularly for amendments which will also be posted there and can be downloaded electronically. You may choose either method for obtaining amendments. Note, however, that if you rely on the BBS for obtaining amendments, at this time we have no way to assure, and will therefore assume no responsibility for assuring, you have downloaded these amendments. Requests for copies of the RFP to be mailed must be made in writing and will be honored if received within twenty calendar days after issuance of the solicitation. Requests received after this period will be filled on a first-come, first-served basis until the supply is exhausted; however, there is no assurance that copies requested after the twentieth day will reach the requestor before the due date for receipt of responses. Requests shall be forwarded to the attention of Sheila Holmes, Contract Specialist, Division of Contracts Management, OPS, Substance Abuse and Mental Health Services Administration, Rockwall II Building, Room 640, 5600 Fishers Lane, Rockville, Maryland 20857. Telephone requests will not be honored. No pickups will be permitted. All responsible sources may submit a proposal which shall be considered by CSAP.***** This is a 60-month Contract. (0260)

Loren Data Corp. http://www.ld.com (SYN# 0080 19970919\R-0007.SOL)