USDA Forest Service, P&P, Room 706 RP-E, P.O. Box 96090, Washington, DC 20090-6090

R -- RECREATION PROGRAM MARKETING PLANS SOL WO-98-10 DUE 041698 POC H. Laurie Lewandowski The Forest Service is one of four agencies implementing a Recreation Fee Demostration program, beginning in 1996, to test the effectiveness of collecting fees charged for various recreational facilities and services. The Forest Service was authorized 50 sites in 1996; another 50 sites are authorized for 1998. This contract is for professional services required to (1) develop and implement a marketing plan for the 50 existing sites included within the Forest Service Recreation Fee Demonstration Program; (2) develop and implement a marketing plan for the next 50 sites; (3) design an internal and external customer-oriented communication plan for the recreation program area, and; (4) provide an assessment on how to expand the Recreation Fee Marketing Plan into other areas of recreation, heritage and wilderness. This solicitation (Request for Proposals) is 100% set-aside for small business concerns. (0048)

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