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COMMERCE BUSINESS DAILY ISSUE OF MARCH 12,1998 PSA#2050Executive Office of the President, Office of Administration,
Procurement Branch, 725 17th Street NW, Washington, DC 20503 B -- CONSULTING SERVICES FOR MEDIA CAMPAIGN SOL EOPOA-98-10 POC Point
of Contact-Lynnae C. Roscoe, 202-395-7670 This synopsis shall serve as
the Government's notice of intent to exercise an unpriced, one-year
option with Porter Novelli, 1120 Connecticut Avenue, NW, Washington, DC
20036, under Contract DC7C03. Porter Novelli is considered to be the
only responsible source per FAR 6.302-1, to provide follow-on work
initiated under this contract for the Office of National Drug Control
Policy's (ONDCP) Youth Anti-Drug Campaign. Porter Novelli has provided
extensive research, analysis and consultation services in the
development of a communications strategy, media plan, corporate
sponsorship plan and a request for proposals for implementation of the
plan and strategy. Porter Novelli will continue to provide services in
a variety of media campaign-related issues, including analysis in the
areas of new advertising, testing of ads, implementation of the
communications strategy, and corporate sponsorship plan, and other
strategic development and implementation activities related to the
campaign. This notice is for informational purposes only, responses are
not expected. A solicitation does not exist. See Note 22. (0069) Loren Data Corp. http://www.ld.com (SYN# 0015 19980312\B-0002.SOL)
B - Special Studies and Analyses - Not R&D Index Page
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