DHHS/PHS/FDA/Office Of Facilities, Acquisition, And Central Services, Division of Contracts and Program Management, HFA-512(COB), 5600 Fishers Lane, Rockville, MD 20857

R -- EXPERT CONTRACTOR TO ASSIST WITH ITS NEW PUBLIC AWARENESS CAMPAIGN TITLED "WOMEN'S HEALTH: TAKE TIME TO CARE (TTTC)" SOL 265324 DUE 040798 POC Contracting Officer: Trudy Dartouzos, (301-443-2597) Contract Administrator, (301-443-0424), Fax: (301-443-3651) The Food and Drug Administration (FDA) intends to award a purchase order to an expert contractor to assist with its new public awareness campaign titled "Women's Health: Take Time To Care (TTTC)". The Contractor must have the capability to complete the following: 1.) design and work with OWH staff to implement a program briefing for national organizations whose members and/or constituencies are consistent with the TTTC target audience. At a minimum, this will include meeting with the Project Officer to prepare a representative guest list. Assuring the attendance of at least 40 national organizations at a meeting in Washington, DC during the month of April 1998. Develop an agenda for the briefing, handling meeting logistics such as selection of a site, assuring all necessary meeting equipment, drafting letters of invitation for speakers and attendees. Coordinating with the FDA Office of Public Affairs to assure that the logistical needs of the media are met. Contacting approximately seven guests from each of the two TTTC pilot cities (Hartford, CT and Chicago, IL) to attend the briefing. 2.) Provide technical assistance to the TTTC Coordinators in each of the 15 selected cities. At a minimum, this will include: Meet on a weekly basis with the Project Officer to set priorities for the TTTC Coordinators. Establish a mechanism to receive Coordinator requests on a daily basis. Assure that each coordinator clearly understands the "seven steps" which are required to implement TTTC program as described in their training manual. Provide one-on-one strategy assistance to each TTTC Coordinators which will result in a which are required to implement the TTTC program as described in their training manual. Provide one-on-one strategy assistance to each TTTC Coordinators which will result in a week-long calendar of events in each city as identified on the attached national roll-out schedule. Assist in the preparation of media lists for radio public service announcements and print news articles. Guide TTTC Coordinators inthe preparation of an inventory (list of the materials needed participating organizations. 3.) Establish a reporting mechanism between headquarters and field staffs which will assure prompt notification of progress, problems and new directions. At a minimum, this will include using the Internet system for rapid response to questions. Defining the content of on-going and final reports form the field. Suggesting guidance information which should be develop by headquarters as needed. 4.) Monitor TTTC week activities in selected cities, providing onsite assistance to the TTTC Coordinator during this period. At a minimum, this will include traveling to approximately 8 of the 15 cities for 5 working days. Developing a brief report 3 page summary of the week. Making suggestions to the Project Officer about future activities in other cities. 5.) Develop a final report which will include highlights collected from the 15 TTTC Coordinators and make suggestions for how the program could be continued without OWH funding in the future. The report should not exceed 10 single spaced pages. Period of Performance April 13, 1998 through December 31, 1998. Written quotations required by 2:00 PM by COB 4/7/98. (0082)

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