Loren Data Corp.

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COMMERCE BUSINESS DAILY ISSUE OF JULY 20,1998 PSA#2140

DHHS/PHS/FDA/Office Of Facilities, Acquisition, And Central Services, Division of Contracts and Program Management, HFA-512(COB), 5600 Fishers Lane, Rockville, MD 20857

99 -- MAILING AND DISTRIBUTIONS SERVICES SOL 864238 DUE 073198 POC Contract Administrator: Kelly B. Mitchell-Baynes (301/827-7164), Contracting Officer: Trudy Dartouzos (301/827-7165), Fax: (301/827-7103) The Food and Drug Administration (FDA) intends to award a purchase order for services to disseminate important information about the risks of unpasteurized fruit juices, and the way to best determine if juice is or is not pasteurized to consumers. The contractor shall provide the following: SATELLIATE MEDIA TOUR (SMT) One camera, two hours or out of Washington 1.) Booking of 608 television stations per hour 2.) Repeated notification on the newswire of the satellite interview availability. 3.) SIGNMA encoding of the entire SMT 4.) Booking of studio with a one-camera set-up and satellite time with uplink 5.) Coordination and services the day of the tour. 6.) SIGMA encoded generic interview fed in the Medialink Daily Window the following day. Full notification to stations included 7.) 48 hour "flash report" that will indicate immediate usages 8.) Weekly monitoring reports up to five weeks following the initial monitoring report that include: Aired interviews Generic information and b-roll usages Maps and demographics in the final report RADIO PUBLIC SERVICE ANNOUNCEMENT (PSA) DISTRIBUTION SERVICE PSA express service including station notification to 700 pre-determined stations cassette duplication and mailing audio-recognition monitoring monthly reporting with Arbitron audience figures Production of radio PSA including one in Spanish language VIDEO NEWS RELEASE PRODUCTION AND DISTRIBUTION B-roll Production Includes: One full day shoot with camera operator, audio technicians and all equipment 5 hours editing with chyron for slates All tape stock B-roll Distribution Includes: Full (5 times) notification on the newswire 25 pitch calls Two satellite feeds in daily window Sigma and VeriCheck encoding Daily monitoring reports for five business days following the fee Weekly monitoring reports beginning one week after initial feed date Final, bound report with maps and demographics for every hit achieved. Period of Performance August 3, 1998 through October 27, 1998. Written quotations required by 2:00 PM COB July 31, 1998. "See Note 22". Posted 07/16/98 (W-SN224202). (0197)

Loren Data Corp. http://www.ld.com (SYN# 0446 19980720\99-0003.SOL)


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