U.S. Bureau of Reclamation, Mid-Pacific Region, Attention: MP-3810, 2800 Cottage Way, Room E-2711, Sacramento, CA 95825-1898

R -- CASITAS DAM MODIFICATION WARNING SYSTEM, PUBLIC INFORMATION CAMPAIGN POC Mrs. Marian Escheverria @ (916) 978-5105 Casitas Dam Modification Warning System, Public Information Campaign. The purpose of the campaign is to increase the level of emergency safety and preparedness of the residents downstream of Casitas Dam, specifically during the period the dam is undergoing modification. Emergency programs, procedures, and systems may or may not be continued long-term. As a result of the public information campaign, the public should be aware of why the dam is being upgraded and learn what action they should take in case of earthquake damage or other emergency at the dam, although this contract does not cover public information on the actual modification activities at the dam. The campaign needs to reach all communities in the inundation plain, including non-English speaking, minority, and disabled residents. The objectives of the campaign are to educate the public on evacuation procedures appropriate for their area; coordinate with emergency management agencies; establish program which can easily be adapted/continued over long-term; and alert but not alarm community. After initial consultation with various coordinating agencies, and Reclamation public affairs staff, the contractor will develop a public education plan and roll-out strategy. The contractor will develop public education deliverables and assist project staff with its implementation. All work will be done in accordance with Department of the Interior (DOI) and Region policy, guidelines, and procedures. Contractor Qualifications: The contractor must possess knowledge of risk communications and crisis management. The contractor must have experience developing public education programs for emergency management and have the ability to grasp the intricacies of the warning system as well as the dam modification project. The contractor must have experience working with adversary groups. The contractor must be familiar with the demographic and social characteristics, local government agencies, community organizations, and media sources of Ventura County. The contractormust have corporate resources in Ventura County to support the implementation of the program. The estimated amount of the procurement is less than $100,000. The performance period is estimated to be 2 years. An RFQ will be issued to contractors considered highly qualified. Contractors interested in submitting their qualifications must contact Mrs. Marian Echeverria at (916) 978-5105 for the current Statement of Work no later than August 17, 1998. Posted 08/07/98 (W-SN234430). (0219)

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