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COMMERCE BUSINESS DAILY ISSUE OF NOVEMBER 18,1998 PSA#2224Department of the Treasury, Bureau of the Public Debt, Division of
Procurement, 200 Third Street, Room 207, Parkersburg WV 26101-5312 T -- PAID ADVERTISING DUE 120298 POC Point of Contact, Michael
Cundiff, 304/480-6462, Contracting Officer, Tammie Johnson,
304/480-6461 WEB: Department of the Treasury, Bureau of the Public
Debt,, http://www.publicdebt.treas.gov/oa/oaprocr.htm. E-MAIL:
Department of the Treasury, Bureau of the Public Debt,,
procurement@bpd.treas.gov. Subject to final approval, the Bureau of the
Public Debt intends to acquire, on a sole-source basis through the
American Association of Retired Persons (AARP), print ads for test
marketing purposes. The ads shall be in two consecutive issues of
"Modern Maturity" and shall be 2/3 page four-color insertion in each.
The ads will be used to support the new Savings Bonds EasySaver Plan,
an automatic purchase mechanism for consumers. The test is designed to
reach people over the age of 50. The ads will target two markets,
Florida and probably California, with a total circulation of
approximately 3.13 million. In addition to the ads, AARP will include
an offer of Savings Bonds informational material to readers through
their "Info Express" page in the full-run of the magazine. The page
shall include the World Wide Web address. At the end of a fourteen-week
fulfillment period, AARP will provide an analysis of the responses,
broken out by state and by working or retired readers. No solicitation
document is available. A request for documentation will not be
considered an affirmative response. All affirmative responses must be
in writing and must be accompanied by clear and convincing evidence to
clearly show compliance to the requirements. If no affirmative written
response is received, within 15 days after publication of this notice,
to the effect that comparable item(s)/services is/are available, and
that it is more advantageous to the Government than obtaining these
items/services through a sole-source contract, a sole-source award will
be made. Telephonic inquiries will not be accepted. Posted 11/16/98
(W-SN271737). (0320) Loren Data Corp. http://www.ld.com (SYN# 0083 19981118\T-0003.SOL)
T - Photographic, Mapping, Printing and Publication Services Index Page
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