U.S. Office Of Personnel Management, 1900 E Street, NW., Room 1342, Washington, DC 20415

R -- MARKETING AND COMMUNICATION SUPPORT FOR EMPLOYMENT SERVICE SOL OPM-RFP-99-0677RDH POC Ray Hesson, 202-606-1045; Fax 202-606-1464 WEB: OPM Procurement Home Page, http://www.opm.gov/procure. E-MAIL: Contracting Officer's e-mail, rdhesson@opm.gov. R The Office of Personnel Management (OPM) intends to issue a Request for Proposal (RFP) that will lead to the establishment of one or more task order contracts for marketing and communications services for the Office of Personnel Management's (OPM's) Employment Service (ES). We anticipate that multiple awards may be made. Task orders will be issued on the basis of either firm, fixed-price, or time and materials contract types, depending on the nature and complexity of the work to be accomplished. Contracts will be for a base period of one year, with four one-year options. The contractor(s) shall provide strategic concepts to enhance ES's vision and identify and produce unique and effective communications plans and tools to market OPM-ES products and services by using market analysis information already obtained and obtaining further market information, if required, to ascertain the most appropriate and effective messages and vehicles for each target market. The scope of the effort may require the contractor to produce market tools that will educate the target markets and help the OPM-ES consultants facilitate sales or produced and services. These tools can include, but are not limited to, collateral brochures, direct mailers, multimedia presentations, product-specific advertising, trade show graphics and collateral materials, exhibits, presentations, conference tools, and other communications tools as required. This is set-aside 100% for participation by small business only. The SIC code is 7311. The size standard is less than $5.0 million in average annual sales over the past three years. Selection will be on a "best value" basis with technical factors weighted considerably higher than cost factors. Technical factors will include capabilities of the proposed staff, understanding of the requirement, company experience and past performance. Bonus points may be awarded of the offeror proposes a welfare-to-work plan. To achieve an acceptable rating, an offeror must be within a close proximity to Washington, D.C. All requests for copies of the solicitation must be in writing and must be received no later than March 12, 1999. The solicitation is scheduled for release on or about March 27, 1999 with proposals due approximately one month thereafter. The solicitation will be placed on the OPM Internet Home Page at http://www.opm.gov/procure on the date of actual release. Potential offerors who download the solicitation should notify the undersigned so that they can be placed on the solicitation distribution list to receive copies of amendments or other notices. Address inquiries to Ray Hesson, Office of Personnel Management, Room 1342, 1900 E Street NW, Washington, D.C. 20415-7710. FAX's may be sent to 202-606-1464. E-mail may be sent to rdhesson@opm.gov. Posted 02/25/99 (W-SN302140). (0056)

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