Loren Data Corp.

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COMMERCE BUSINESS DAILY ISSUE OF JANUARY 7,2000 PSA#2511

U.S. Department of Education, Contracts and Purchasing Operations, CPO, 7th & D Streets SW, Room 3616, Washington, DC 20202-4443

B -- MEDIA SERVICES/TELECONFERENCING CONTRACT SOL EDNEGP-00-0039 DUE 021600 POC Isadora Binder, 202-708-5141, Contract Specialist The Department of Education, The National Education Goals Panel (NEGP) The following project is set aside for small businesses. To increase knowledge, awareness, attendance, favorable news, and editorial coverage of The National Education Goals Panel's (NEGP or, the Panel) activities, and to communicate its mission and messages more generally, the U.S. Department of Education seeks an experienced media relations contractor to conduct a high volume, high intensity campaign. The Panel will telecast one or both meetings to ensure that the meetings are accessible to all education policymakers and to all fifty States. The telecast will address the role of the national education goals in the reform of education today and in the future. This campaign shall begin immediately after the contract is awarded and continue each year for a five-year period. The National Education Goals Panel (NEGP or, the Panel) was established by the July 31, 1990 Joint Statement of the President and the Nation's Governors. In 1994 it became an independent Federal agency by an Act of Congress. The Panel is responsible for determining how to measure and monitor educational progress toward achieving the National Education Goals, and for reporting to the Nation on that progress. The contractor must be adept in media relations and teleconferencing and be able to direct the high volume of activity and level of effort needed to conduct media activities. The contractor must have the ability to commence work immediately upon contract award. Furthermore, the contractor must be informed of the current issues related to education and standards-based reform. The Contractor shall demonstrate that it has the following Media Relations qualifications: (1) a successful track record of communicating complex public policy issues and making technical information highly accessible to the media and the general public; (2) established, senior-level contacts with media decision-makers needed to make and shape news and public opinion, (3) and superior message design, writing, and analytic skills. The Contractor shall demonstrate that it has the following Teleconferencing qualifications: (1) a successful track record of directing satellite teleconferences from the planning stages to completion and follow up reporting; (2) contacts with education policy leaders across the nation, who will participate in the meeting, (3) and superior skills in coordinating the efforts of the teleconference. The RFP will be available on January 14, 1999. Please contact Isadora Binder by e-mail at Isadora_Binder@ed.gov. Posted 01/05/00 (W-SN413282). (0005)

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