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COMMERCE BUSINESS DAILY ISSUE OF JANUARY 7,2000 PSA#2511U.S. Department of Education, Contracts and Purchasing Operations, CPO,
7th & D Streets SW, Room 3616, Washington, DC 20202-4443 B -- MEDIA SERVICES/TELECONFERENCING CONTRACT SOL EDNEGP-00-0039 DUE
021600 POC Isadora Binder, 202-708-5141, Contract Specialist The
Department of Education, The National Education Goals Panel (NEGP) The
following project is set aside for small businesses. To increase
knowledge, awareness, attendance, favorable news, and editorial
coverage of The National Education Goals Panel's (NEGP or, the Panel)
activities, and to communicate its mission and messages more generally,
the U.S. Department of Education seeks an experienced media relations
contractor to conduct a high volume, high intensity campaign. The Panel
will telecast one or both meetings to ensure that the meetings are
accessible to all education policymakers and to all fifty States. The
telecast will address the role of the national education goals in the
reform of education today and in the future. This campaign shall begin
immediately after the contract is awarded and continue each year for
a five-year period. The National Education Goals Panel (NEGP or, the
Panel) was established by the July 31, 1990 Joint Statement of the
President and the Nation's Governors. In 1994 it became an independent
Federal agency by an Act of Congress. The Panel is responsible for
determining how to measure and monitor educational progress toward
achieving the National Education Goals, and for reporting to the Nation
on that progress. The contractor must be adept in media relations and
teleconferencing and be able to direct the high volume of activity and
level of effort needed to conduct media activities. The contractor
must have the ability to commence work immediately upon contract award.
Furthermore, the contractor must be informed of the current issues
related to education and standards-based reform. The Contractor shall
demonstrate that it has the following Media Relations qualifications:
(1) a successful track record of communicating complex public policy
issues and making technical information highly accessible to the media
and the general public; (2) established, senior-level contacts with
media decision-makers needed to make and shape news and public opinion,
(3) and superior message design, writing, and analytic skills. The
Contractor shall demonstrate that it has the following Teleconferencing
qualifications: (1) a successful track record of directing satellite
teleconferences from the planning stages to completion and follow up
reporting; (2) contacts with education policy leaders across the
nation, who will participate in the meeting, (3) and superior skills in
coordinating the efforts of the teleconference. The RFP will be
available on January 14, 1999. Please contact Isadora Binder by e-mail
at Isadora_Binder@ed.gov. Posted 01/05/00 (W-SN413282). (0005) Loren Data Corp. http://www.ld.com (SYN# 0016 20000107\B-0005.SOL)
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